Dec 1, 2014 6:31 PM

Holiday shopping in full swing

CONCORD - For Pam Peterson, the first two days of the holiday shopping season went well.

"Sales were good. We were very very pleased. Like I said Friday was just a little bit off and that was because people were concerned about power but we got all that back and more," said Gondwana & Divine Clothing Co. owner Pam Peterson.

In downtown Concord more than 45 businesses had deals on 'Plaid Friday', their answer to what is one of the busiest shopping days of the year. As the holiday shopping season kicks off, the first weekend is an important one.

"It's really a chance for people to come downtown and start their shopping early which happened. It was very successful for many of our merchants. People were shopping on these streets. They were buying. The retail merchants were very happy," said Intown Concord Events & Communications Coordinator Susan Sokul.

"There were more people downtown shopping on Saturday than I have ever seen in previous years so hopefully everyone on Main Street did well," said Peterson.

From Black Friday to Cyber Monday shoppers are indulging on deals for everyone on their list. But are shopper's appetites changing?

The National Retail Federation says there were five million less shoppers that went to the stores this year on Black Friday. Numbers that smaller businesses could seize on as they try to attract more customers.


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